Manufacturers are in a period of transition, driven by shifting farmer demand, digital technologies and intensifying global competition.
After a month when farm machinery has been working at it hardest during harvest, we’ve been making it all about the machines in this week’s blog. Inspired by Rabobank’s latest analysis of the European farm machinery sector, as well as the pending AGROMEK machinery trade show in Denmark (a great offer available to our members to attend the Show).
As we’ve seen over the last decade, manufacturers are in a period of transition, driven by shifting farmer demand, digital technologies and intensifying global competition.